The influence of the informal leader on his followers depends on his
capacity to collect information unavailable to other members of his group. The
signaling of this information to other team members can increase the level of
their individual contributions to the common good and prevent free riding
(Meidinger & Villeval, 2002). In particular, the information that would be
useful to the leader in this context amounts to the returns from various levels
of individual contributions to the common good. However, because the leader
desires to increase individual contributions, he has an incentive to lie to his
followers regarding the returns from their inputs. Consequently, for a leader,
communicating credible information to his followers is costly (Meidinger &
Villeval, 2002). Even so, an informal leader who decides to communicate
credible information to his followers can still achieve significant positive
results. There are two common methods in which informal leaders can transmit
credible information to their followers: leading-by-example and
leading-by-sacrifice (Meidinger & Villeval, 2002).
A leader who sets an example of ideal behaviour or voluntarily
sacrifices something for the good of the group can expect such actions to
induce his rational followers to follow his lead. This method is known to work
even when the leader wants to mislead his followers (Guth et al. 2004). All experiments, in which a leader of the group
decides on his contribution to the public good and his decision is then
communicated to other group members who contribute simultaneously thereafter, have
shown that in such groups all group members are more likely to contribute more to
the public good than in leaderless groups where all group members contribute
simultaneously to the public good (Guth et
al. 2004). Similarly, announcing the size of the previous leading
contributions towards a public good has been shown to increase the average
level of contributions that follow (Meidinger & Villeval, 2002).
References
Guth, W.,
Levati, M. V., Sutter, M., van der Heijden, E. (2004). Leadership and
cooperation in public goods experiments. Retrieved from ftp://papers.econ.mpg.de/esi/discussionpapers/2004-29.pdf.
Meidinger, C.
& Villeval, M.-C. (2002). Leadership in teams: Signaling or reciprocating?
Retrieved from http://old-hha.asb.dk/nat/workshop/MCV1612.PDF.
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